Caesars Entertainment has introduced its mobile horse racing wagering app and website in New York. The Caesars Racebook initiative provides New York residents with access to pari-mutuel wagering options on races from over 300 tracks globally. Notably, Caesars Racebook is seamlessly integrated with the Caesars Rewards loyalty program, enhancing the user experience for customers.
Launch in New York State Follows Successful Launch in Numerous Other States
Caesars Entertainment has unveiled its latest offering for horse racing enthusiasts in New York: the Caesars Racebook mobile app and website. This platform provides access to pari-mutuel wagering on races from over 300 tracks around the world, enhancing the wagering experience for New York consumers.
Notably, the Caesars Racebook is seamlessly integrated with the Caesars Rewards loyalty program. With every wager placed, players can accumulate points that can later be redeemed for experiences at various Caesars locations across the United States and Canada, adding an extra layer of value for users.
Following successful launches in multiple states such as California, Florida, Pennsylvania, and Washington, among others, the expansion of the Caesars Racebook into New York demonstrates the company’s commitment to providing a comprehensive horse racing wagering experience to a broader audience. Plans are already in motion to bring this platform to even more states across the nation, showcasing Caesars’ strategic approach to tapping into the horse racing betting market.
Caesars Racebook Platform is Powered Thanks to Partnership With NYRA Bets
Marking the occasion was Dan Shapiro, the senior vice president of Caesars Digital, who expressed excitement about introducing Caesars Racebook in New York, coinciding with the peak of the Saratoga race meet, building upon the success of their Caesars Sportsbook app:
“Building on the popularity of our Caesars Sportsbook app, we are thrilled to launch Caesars Racebook in New York during the heart of the Saratoga race meet. Caesars has a deep-rooted commitment to horse racing, and we couldn’t have a better partner to bring a premier horse racing mobile wagering experience to racing fans.”– Dan Shapiro, Senior Vice President, Caesars Digital, Press Release
The collaborative efforts between Caesars Entertainment and the New York Racing Association (NYRA) have borne fruit with the launch of the Caesars Racebook. This innovative platform is powered by NYRA Bets, the established online betting platform of the New York Racing Association.
Tony Allevato, the president of NYRA Bets, noted the significance of the collaboration between NYRA Bets and Caesars Racebook, considering it a substantial expansion of their partnership. He emphasized the positive impact this expansion would have on the present and future success of horse racing in New York State:
“This is an important expansion of the partnership between NYRA Bets and Caesars Racebook. This will contribute to the success of horse racing in New York State now and in the future.”– Tony Allevato, President, NYRA Bets, Press Release
Caesars Launched Online Sportsbook in Puerto Rico in July 2023
The gambling landscape in Puerto Rico underwent a notable transformation with the official launch of Caesars Entertainment’s online sports betting platform in July 2023. The arrival of the Caesars Sportsbook mobile app and website introduces a convenient and user-friendly way for residents of the territory to engage in sports wagering.
While initially catering exclusively to Puerto Rico residents, the platform’s accessibility is set to expand. In the coming months, non-residents visiting the territory will also have the opportunity to register for the Caesars Sportsbook app, ensuring a wider audience can partake in the platform’s offerings.
The integration of the Caesars Rewards loyalty program with the sportsbook app and website further enhances the experience for users. Through this integration, every bet placed becomes an avenue for earning valuable tier credits that can be utilized to unlock various enticing experiences across Caesars Entertainment destinations, fostering an engaging and rewarding experience for users of the platform.
Eric Hession, President of Caesars Digital, underscored the significance of their newly launched mobile sports wagering platform in an eventful development for the industry. He emphasized the platform’s value addition, further enriching the customer experience alongside the existing MetroBets with Caesars Sportsbook at Casino Metro:
“The launch of our mobile sports wagering platform is an excellent complement to the elevated experience we’ve provided customers at MetroBets with Caesars Sportsbook at Casino Metro. We’d like to thank our partners and the Puerto Rico Gaming Commission for making our sportsbook available throughout all of Puerto Rico. We’re confident customers will enjoy an experience they can’t find anywhere else.”
Caesars Sportsbook Rode Into Kentucky in June 2023
Caesars Sportsbook announced a strategic collaboration in June 2023 with Keeneland and Red Mile racetracks in preparation for the impending launch of legalized sports betting in Kentucky. Through these significant partnerships, the sports betting operator secures valuable market access for mobile sports betting operations within the Bluegrass State.
The agreements between Caesars Sportsbook and the racetracks also encompass plans for the establishment and operation of retail sports betting venues across Central Kentucky. However, the realization of these plans remains contingent upon approvals from the Kentucky Horse Racing Commission. This move by Caesars is in line with its proactive approach to secure a foothold in the emerging Kentucky sports betting market.
Kentucky’s recent enactment of sports betting legislation, signed into law by Governor Andy Beshear in April 2023, has created an environment of anticipation and potential within the state. The collaboration with Keeneland and Red Mile racetracks positions Caesars Sportsbook as a significant player in this new and evolving landscape of legalized sports betting in Kentucky.
Sharing a statement was once again Eric Hession, the President of Caesars Digital, who lauded this significant collaboration as he emphasized the historical importance of both institutions in the state, while underlining the value of this partnership not only for Caesars but also for the enthusiastic sports betting community within Kentucky:
“Keeneland and Red Mile are iconic horse racing venues with an important legacy in the state of Kentucky. Customers in the region have long enjoyed our world-class Caesars destinations and, most recently, our horse racing wagering app, Caesars Racebook. Working with these historic institutions provides an unmatched opportunity to reach sports and racing fans in the state, and we look forward to working with the Kentucky Horse Racing Commission as we prepare to launch later this year.”
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